The clothing enterprise platform service differences exist difficulties

Recently, App&ldquo chairman Zhou Chengjian Smith Barney's son Zhou Bangwei LED fan; ” officially launched. In accordance with the & ldquo; fan & rdquo; their introduction, this app integrated global clothing brands, and has a professional fashion buyer and collocation is recommended advantage, which is which is different from the one of the characteristics of lynx, Taobao clothing business.

Open the & ldquo; fan & rdquo; interface app can be seen, the mix of experience and all kinds of brand integration is the app has the characteristics of.

At present, in addition to its own brand of Smith Barney, Nike, Adidas, converse, puma, north, basic life 65 brands have settled in the platform. The person in charge of the Beijing Daily reporter at the end of this year, the platform should complete at least the signing of cooperation with the 300 brands.

In the industry view & ldquo; fan & rdquo; app for Smith Barney overweight business platform strategy provides a new weapon, Smith Barney in app built plays the new role of platform for service providers. In fact, from the traditional clothing manufacturers test become a platform service provider business more than a smith.

Recently, Semir clothing to 115000000 yuan acquisition of Korea cross-border electricity supplier ISE shares. It is reported that ISE is Korea provide business service leader, the two sides agreed under a step will be the integration of resources, in China Construction of mobile interconnection platform, to carry out the relevant business. In addition, Shanxi Baiyuan trousers industry chain operation Co., Ltd. also in the series of shares, the acquisition of business choice completely turned, cross-border business will become the under a new label.